A friend of mine sells his eBook for 10,000 naira. This month alone, he sold over 20 copies. Do the Math. 20 x 10,000 naira. That is 200,000 naira in sales. Now hold on, back track. Get the point, dear brethren. This brother sells this stuff for 10 gees. To really get how totally awe-freaking-some this is, I want you to REALLY get what an eBook is. To make an eBook, He brought out his laptop, he typed on MS-WORD. He used that same MS-WORD to convert the document to pdf file.
No raw materials, no going to the market to buy goods – and he sells that stuff for 10k! Are you feeling the magic right now? No, you aren’t. 10,000 naira can buy you two shoes. It can get you a fairly decent hotel room. It could cook two pot of soup for you, plus another pot of stew. And people fork that amount out for something they have to download to read on their phones…. How can you pull this off. That is what I’ll show you right away. Come with me…. First of all. To really get this business, here is what you need to know. It is NOT about the eBook. It is about the information, how bad people want that information and how well you show them that you are the perfect person to sell the information to them. Stay with me, deareth beloved. I’m about to smash this down for you to the LCM. Now picture this. If a man, out of the blues, comes out and says: “Buy this video, in it I will show you how to win a presidential election” Your reaction would be: “How many you don win?” right? That is one problem you will face in this business Now, let’s turn it around….If Obasanjo shows up and says; “Buy this video, in it I will show you how to win a presidential election”. What will happen. Sales will pour in. Right. If you are interested in running for president you must buy it. Why? Now hold on, don't answer just yet…. Let’s say Dangote does the same thing. “Buy this video, in it I will show you how to make 1 billion naira” Tiger Wood shows up….”Buy this video, I will show you how to be a golf champion” So Now, riddle me this….let me ask you again….why will this sell like hot cake if any of these men show up and sell it? The answer is simple –
AUTHORITY. If people see you as an authority, and you bring a solution to a problem and put in an eBook, and sell it. HUNDREDS will buy. Now, picture this. Assuming Dangote writes a book on how to be a billionaire. And he prints just 50 copies and puts it on sale. Even if he sells each of them for 150k there will be a mad rush for that book. People will even beg to buy it. I shit you not Apple uses this strategy. Blackberry used it at the height of their sway. Mr Precious used the same strategy to promote CBS and it sold like gangbusters. The question now is how can you use it too. How can you take one topic, and become an authority in that niche fast – even if you no NOTHING about it now. I don’t want to crowd you with so much information, so we are going to take this little by little. Now you know if people want the information bad enough, they will buy. Then now you know that the easiest way to get LOADS of people to buy your products online is to become an author when you pay for the ebook will review the secret on how you can start making money today
No comments:
Post a Comment